Dave Ulrich

Dave Ulrich

Dave has consulted and done research with over half of the Fortune 200. Dave was the editor of the Human Resource Management Journal 1990 to 1999, has served on the editorial board of 4 other journals, is on the Board of Directors for Herman Miller, is a Fellow in the National Academy of Human Resources; and is co-founder of the Michigan Human Resource Partnership.

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Norm Smallwood

Norm Smallwood

“Leadership brand occurs when leaders at every level connect employee actions to desired customer experience.”

In 2010, the Harvard Business Review described Norm Smallwood as doing “innovative and ground-breaking work on effective leadership”.  He is a recognized authority in developing businesses and their leaders to deliver results and increase value. His current work relates to increasing business value by building organizational, leadership, and individual capabilities to measurably improve stakeholder confidence—thereby improving market value and shareholder return.

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What is The Leadership Code Book About?
All managers aspire to be better leaders — but what is it that makes a leader effective? “The Leadership Code” synthesizes the best research and practice from the past 50 years to answer that question. The authors present 5 rules for great leadership applied to day–to–day actions.